Concordia Charity Gala


The Grand


Daruieste o noua viata (Give a new life) is a Charity Event of the Concordia Charity. Concordia helps orphan people with education and developing skills for future jobs, helping them to grow in a safe environment and acquiring knowledge for their future life and integration in the Romanian Society.


Our client, The Grand is one of its core sponsors. We have been appointed to organise and promote the Auction Charity Gala. The funds raised at the gala (over 20.000 euro) were donated to the charity organisation.


We gathered partners like the luxury brands: Dolce Gabbana, Valentino, Escada, Ermanno Scervino, Roberto Cavalli, Davidoff Cigars, Elysee Perfumery and many more to offer products for the charity auction. Special invitee was the Romanian pan-flute singer: Nicolae Voiculet. The MC of the gala was Andreea Esca, the most appreciated news anchor in Romania.


People PR Agency® is an independent Public Relations Agency based in Bucharest, Romania. The agency was founded in 2009 and it developed as a multi-practices Public Relations Agency with expertise in PR and Marketing strategies aiming both to awareness and big profit numbers for our clients.

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